Udo Erasmus, pioneer of essential fatty acids, EFA's, omega-3, omega fats, Udo's Choice, Udo's Oil, cold-pressed flax-seed oil, trans-fats, Trans Fatty acids


 
SECTION: FITNESS & LIFESTYLE
DISTRIBUTION: TO SPORTS AND MEDICAL EDITORS
LENGTH: 431 words
HEADLINE: BOOSTING YOUR PERFORMANCE WITH "FITNESS FATS"
DATELINE: VANCOUVER, B.C., Jan, 2003
 

Super Bowl contenders began using them ten years ago to grab a competitive edge. Today, top athletes in nearly every major sport are using them to maximize their performances on the playing field.


They're called "Fitness Fats", known in the scientific community as the Essential Fatty Acids, Omega 3 and Omega 6. And according to one of North America's leading experts in the metabolism of fats and oils, bottled blends of Omega 3 and Omega 6 are destined to become the performance super-booster for athletes in the next millennium.

"Because they increase speed, strength, and endurance - and even improve perception - Omega 3 and Omega 6 are becoming more and more prevalent in sports locker rooms at the professional level," says Dr. Udo Erasmus, author of the book "Fats that Heal, Fats that Kill".

"The Fitness Fats are able to keep athletes relaxed and mentally focused, even during the most stressful moments of competition," says Dr. Erasmus. These two super-nutrients can also speed recovery time from injuries, in some cases by as much as 30%."

Both essential fatty acids, Omega 3 & Omega 6, are naturally found in some meats, fish, and many seeds. However, Dr. Erasmus says that it is virtually impossible to ingest sufficient amounts of these performance-boosting nutrients through the normal diet alone.

"Unfortunately, because of America's 'War on Fat' and the low-fat diet craze, the Omegas are usually removed or destroyed in food processing and preparation," says Dr. Erasmus. "This makes supplementation vital - especially for athletes."

Dr. Erasmus says that the Fitness Fats Omega 3 and Omega 6 substantially increase the body's ability to deliver oxygen to the muscle tissues because they make red blood cells more flexible and better able to slip through the small capillaries - enabling muscles to perform longer & recover faster.

"Some athletes notice a dramatic increase in strength and stamina after just three days of beginning supplementation," says Dr. Erasmus. "Within thirty days they also begin to notice an increase in their muscle-to-fat ratio."

Dr. Erasmus, who has been researching the role that dietary fats play in human health for fifteen years, says that news of the Fitness Fats has spilled over into the world of horse racing.

"Horses supplemented with Fitness Fats captured the Kentucky Derby, Belmont Stakes, and Canada's Breeder's Cup," says Dr. Erasmus. Dr. Erasmus says the easiest way to add the Fitness Fats to the diet is by taking two to five daily tablespoons of a "perfected" seed oil blend, which combines Omega 3 and Omega 6 in the exact ratio found to be most optimum for cell metabolism & high performance.

SAMPLE INTERVIEW QUESTIONS

  1. What are the "Fitness Fats", Omega 3 and Omega 6?
  2. How do these nutrients increase endurance and strength?
  3. How does Omega 3 and Omega 6 increase mental focus?
  4. How do Fitness Fats increase recovery time from sports injuries?
  5. What foods are the best sources of Omega 3 and Omega 6?
  6. Why does Omega 3 and Omega 6 supplementation increase the muscle-to- fat ratio?
  7. Discuss some of the Omega 3 and Omega 6 bottled supplements currently on the market - and tell us what an athlete should look
    for when choosing one to boost his perfomance.

ABOUT DR. UDO ERASMUS

Udo Erasmus, Ph.D.. Nutrition, MA Psychology, is one of North America's foremost authorities on the roles that fats and oils play in human health.

Trained in biochemistry and genetics at the University of British Columbia in Vancouver, Dr. Erasmus has been been an invited guest on hundreds of radio and television interview programs. His advice on health and nutrition has appeared in newspapers and magazines worldwide.

His book, Fats That Heal Fats That Kill, has been hailed as "the first book to make sense out of the role of fats in health." "Dr. Erasmus takes the fear and mystery out of fats." (Richard Kunin, MD - President, Society for Orthomolecular Medicine)

"Fats that Heal Fats that Kill" is available at health and bookstores nationwide. The book and free additional information are available at 800-446-2110.

 
 

Copyright 2003 PR Newswire Association, Inc.
CONTACT: Vicki Southard, Public Relations Group, 813-447-4992
LOAD-DATE: Jan, 2003

 

   
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